week 3. Ethic and Social Responsibilty

  BMW is aiming  to develop solutions, which would lead to drastic reductions in CO2 emissions, through the use of non-fossil fuels and replacing them with renewable energy sources. The only way the conflict of interest between increasing individual mobility and climate and environmental protection can be resolved. Tomorrow’s mobility will take a different form from today .Since the 1970s the BMW Group has been working on the development of sustainable mobility solutions. In the early 1980s, the company embarked on a programme which has seen a steady stream of vehicles with hydrogen drive systems used for research. Therefore, BMW isn't new at trying to prevent  Global warming.

Safety comes First!!!

Why Buy a BMW 5 Series?
I'll tell you why!! They always say that safety comes first in what ever your looking to buy, from homes to kid toys safety is the number 1 priority. Therefore, when it comes to buying a BMW 5series think of it as both a home and a kids toy, with its comfort of a home and its safety ability to take it out into the road for a joy ride. The BMW 5 Series is the first BMW to earn the Insurance Institute for Highway Safety’s Top Safety Pick award since the organization added a rollover test to its scoring criteria. The Top Safety Pick award recognizes vehicles for earning the highest score of Good on the front, side, rollover, and rear crash protection. To earn this distinction, vehicles must also have electronic stability control, which is standard on the 5 Series.


BMW isn't just interested on its sales, but its also interested in the safety of the environment and of its costumers.